A Rental case study in Lyndhurst Road, Hampstead
Using our market expertise and strong connections, we found the ideal property, negotiated a 30% rent reduction, and secured terms preventing a sale during their tenancy. This case highlights how a skilled intermediary can deliver value and reassurance for all parties involved.
Case study background and context
Our clients were two busy professionals with demanding travel schedules, leaving them limited time to dedicate to their rental property search. He was moving from the US and she was living in London, moving from Notting Hill. This British-American couple sought a home in London’s highly desirable areas—Hampstead, Primrose Hill, or Islington. Their goal was to find a property that combined style, comfort, and convenience to suit their lifestyle.
Property search criteria
- 1 or 2 bed
- Excellent standard with refurbished/modern kitchen
- Unfurnished
- Good storage
- Bright property
- Period features
- Proximity to the tube
The challenge
The primary challenge was locating a distinctive property in these competitive neighbourhoods where demand often outstrips supply. The clients desired a “hidden gem” with unique features, requiring a nuanced approach and thorough market knowledge to uncover and secure the right property amidst high competition.
Results and outcomes
After a few weeks of diligent searching and presenting a selection of carefully tailored options, we located an ideal property that perfectly matched our clients’ criteria. Initially listed on both the sales and rental markets, the rental asking price was set 30% higher than the final agreed rate, making it challenging for many renters to consider seriously. Through effective negotiation, we secured a favorable rental agreement, including a clause preventing the landlord from selling the property during the tenancy, ensuring stability and peace of mind for our clients.
The key to success
Our expertise in the London rental market enabled us to secure a lower rental rate along with protective tenancy terms. Leveraging our network and strong relationships with estate agents and property owners facilitated smoother negotiations and favorable terms for our clients. This demonstrates that having a professional intermediary provides reassurance for all parties involved.
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